Beyond Parody: How to Reset C by GE Light Bulbs

By June 20, 2019 User Experience

Having worked in the smart home industry for a number of years, I’ve encountered some odd situations for common user actions that are hamstrung by a lack of physical button.

With that in mind, I’ve never resorted to torturing users the same way GE has with this insanely convoluted factory reset process for C by GE Smart Light Bulbs.

Take a look:

This is the reason why you don’t let the firmware team come anywhere near the user experience for something like a factory reset.

Technically, it’s feature complete, so the developers can move the card from In Progress to Done and keep up their velocity.